Digital advertising in social media is using social networks to promote products or services through paid posts.
This type of online advertising is remarkably efficient, as it offers tons of targeting possibilities.
Using indicators such as age, gender, geolocation, and the interests of your potential customers, you can reach with great precision your target audience.
Do you wonder why you should invest in social media advertising services instead of promoting your business with traditional media?
By using social media networks, you can approach the audience that interests you without spending a lot of money.
Contrary to traditional media, an advertisement on social media is targeted and optimized. That means that it has more chances of success.
Indicatively, the advantages of an advertising campaign on social media networks are the following:
Are you ready to promote your products and services effectively on social media?Are you ready to promote your products and services effectively on social media?
Trust W3Vitals for the digital advertising of your business on social media and enjoy the benefits of an integrated social media marketing strategy.
Our team consists of digital marketing professionals, with experience in creating advertising messages for online communities.
Every social media campaign is the result of the cooperation of the following professionals:
Responsible for scheduling and managing each social media campaign. The person who speaks with the client and sets the targets and parameters of each campaign.
Responsible for creating clever and engaging advertising messages that will attract the interest of potential customers. The person who runs keyword research and selects the appropriate terms for maximum conversions.
Responsible for creating graphic elements, images, and videos in the appropriate dimensions for each social media network, aiming at producing an advertisement of high aesthetics.
Advertising on social media is a popular way to reach new customers and increase your sales.
How can you use this tool?
First of all, you need to have a business page or account on the respective social media network. For an integrated social media marketing strategy, investing in the professional management of your social media channels is the best course of action.
Furthermore, selecting the appropriate social media channel based on your advertising goals and target audience is necessary for a successful campaign.
In W3Vitals, we offer advertising services for the most popular social media networks.
In particular, we run ad campaigns on Facebook and Instagram.
It is also possible to provide digital advertising services for other platforms, such as Google Ads, LinkedIn, Twitter, Pinterest, Tik Tok, and TripAdvisor.
What does social media advertising include for each platform?
In W3Vitals, we offer remarketing services (also known as retargeting) to reach potential customers who have already interacted with your brand.
This technique is considered one of the most effective types of advertising, as the audience has already shown interest in your business.
Remarketing/retargeting is an ad campaign that targets users who have interacted with your brand in some way. They could have visited your website, your Facebook page or your Instagram account, or they could have used your application.
It is also possible to target existing customers who have visited your physical store or whose contact details are stored on a CRM platform.
Remarketing is an effective tool that allows you to remain in contact with your target audience and enhance your brand’s visibility. Moreover, it boosts the sales of products or services, for which the users have already shown interest.
The cost of a Facebook ad depends on various factors, such as the volume of competition, the type of advertisement and its placement.
From the very beginning, you are able to determine the amount you want to spend on an ad campaign.
The minimum budget you can allocate is 1€ per day. However, some types of complex ads require a certain minimum amount to run.
There is no specific cost for advertising your business on Instagram. The overall amount you will spend on an Instagram ad depends on the volume of competition and your marketing target.
However, you can set from the start a budget according to the money you are willing to spend on a specific period. In this case, the minimum budget is 1€ per day.
Trust W3Vitals for your next ad campaign on social media and make the most of your budget.